50 lines
1.9 KiB
Plaintext
50 lines
1.9 KiB
Plaintext
---
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title: Newsletter
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description: Manage subscribers and send email campaigns directly from your store.
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---
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WooNooW includes a built-in newsletter system, allowing you to build your audience and engage customers without third-party services.
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## Managing Subscribers
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The **Subscribers** tab displays your entire audience list.
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* **Status**: Quickly see if a user is `active` or `unsubscribed`.
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* **Source**: Identify if the subscriber is a registered WordPress user or a guest.
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* **Actions**: Use the menu to manually unsubscribe or delete users.
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### Collecting Emails
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Subscribers are automatically added via:
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1. **Checkout Opt-in**: Customers can subscribe while placing an order.
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2. **[Footer Form](/docs/builder/header-footer#newsletter-integration)**: Use the built-in newsletter block in your store footer.
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3. **Popups**: (If enabled) Capture emails via exit-intent popups.
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## Creating Campaigns
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Navigate to the **Campaigns** tab or click **New Campaign** to start composing an email.
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### Campaign Settings
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1. **Title**: Internal name for your reference (e.g., "Holiday Sale 2026").
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2. **Subject**: The subject line appearing in customers' inboxes. Use emojis to boost open rates! 🎄
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### Email Builder
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The visual editor allows you to format your message with rich text, links, and images.
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> [!TIP]
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> **Use Variables**
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> Personalize your emails using shortcodes like `{customer_name}` to automatically insert the recipient's first name.
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## Sending Process
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Once your campaign is ready, you can:
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* **Send Test**: Send a preview to your admin email address.
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* **Schedule**: Pick a future date and time for delivery.
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* **Send Now**: Immediately blast the campaign to all active subscribers.
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WooNooW handles the sending queue in the background to prevent server timeouts.
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