feat: major update - Markdown Editor, CodeMirror upgrades, SEO improvements, tool cleanup
- Added new Markdown Editor with live preview, GFM support, PDF/HTML/DOCX export - Upgraded all paste fields to CodeMirror with syntax highlighting and expand/collapse - Enhanced Object Editor with advanced URL fetching and preview mode - Improved export views with syntax highlighting in Table/Object editors - Implemented SEO improvements (FAQ schema, breadcrumbs, internal linking) - Added Related Tools recommendations component - Created custom 404 page with tool suggestions - Consolidated tools: removed JSON, Serialize, CSV-JSON (merged into main editors) - Updated documentation and cleaned up redundant files - Updated release notes with user-centric improvements
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ADSENSE_STRATEGY.md
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ADSENSE_STRATEGY.md
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# Google AdSense Implementation Strategy
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## Overview
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Strategic placement of AdSense ads to monetize the developer tools while maintaining excellent user experience. Focus on non-intrusive, contextual ad placements that don't disrupt workflow.
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---
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## Ad Unit Types & Sizes
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### 1. **Display Ads**
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- **Leaderboard (728x90)**: Top of pages, above content
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- **Medium Rectangle (300x250)**: Sidebar, between content sections (PRIMARY CHOICE)
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- **Large Rectangle (336x280)**: Sidebar, high-visibility areas
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- **Note**: For our implementation, we use 300x250 for all desktop sidebar ads to comply with Google AdSense policies (no scrollable containers)
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### 2. **Responsive Ads**
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- Auto-adapt to screen size
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- Best for mobile compatibility
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- Recommended for all placements
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### 3. **In-Feed Ads**
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- Native ads that blend with content
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- Perfect for tool listings and results
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---
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## Placement Strategy
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### **Homepage (High Traffic)**
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**Priority: High Revenue Potential**
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```
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┌─────────────────────────────────────┐
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│ Header / Navigation │
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├─────────────────────────────────────┤
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│ Hero Section │
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├─────────────────────────────────────┤
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│ 🟦 AD: Leaderboard (728x90) │ ← Ad #1
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│ Above tool cards │
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├─────────────────────────────────────┤
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│ Tool Cards Grid │
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│ ┌──────┐ ┌──────┐ ┌──────┐ │
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│ │Tool 1│ │Tool 2│ │Tool 3│ │
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│ └──────┘ └──────┘ └──────┘ │
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│ ┌──────┐ ┌──────┐ ┌──────┐ │
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│ │Tool 4│ │Tool 5│ │Tool 6│ │
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│ └──────┘ └──────┘ └──────┘ │
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├─────────────────────────────────────┤
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│ 🟦 AD: Medium Rectangle (300x250) │ ← Ad #2
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│ Between tool sections │
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├─────────────────────────────────────┤
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│ More Tool Cards │
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├─────────────────────────────────────┤
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│ Features Section │
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├─────────────────────────────────────┤
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│ Footer │
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└─────────────────────────────────────┘
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```
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**Ad Placements:**
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- **Ad #1**: Leaderboard above tool cards (high visibility)
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- **Ad #2**: Medium Rectangle between tool sections (natural break)
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---
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### **Tool Pages (Main Revenue Source)**
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**Priority: Balanced UX + Revenue**
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```
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┌─────────────────────────────────────┐
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│ Header / Navigation │
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├──────────────┬──────────────────────┤
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│ │ │
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│ Sidebar │ Main Content Area │
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│ │ │
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│ Tool List │ ┌────────────────┐ │
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│ │ │ Input Section │ │
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│ 🟦 AD Box │ └────────────────┘ │ ← Sidebar Ad
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│ (300x250) │ │
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│ │ 🟦 AD: Responsive │ ← Ad #1
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│ │ (Between sections)│
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│ │ │
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│ │ ┌────────────────┐ │
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│ │ │ Editor Section │ │
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│ │ └────────────────┘ │
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│ │ │
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│ │ 🟦 AD: Responsive │ ← Ad #2
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│ │ (Before export) │
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│ │ │
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│ │ ┌────────────────┐ │
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│ │ │ Export Section │ │
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│ │ └────────────────┘ │
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│ │ │
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└──────────────┴──────────────────────┘
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```
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**Ad Placements:**
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- **Sidebar Ad**: Medium Rectangle (300x250) - Always visible on desktop
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- **Ad #1**: Responsive ad between Input and Editor sections
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- **Ad #2**: Responsive ad between Editor and Export sections
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---
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### **Mobile Layout**
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**Priority: Non-Intrusive**
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```
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┌─────────────────────┐
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│ Header │
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├─────────────────────┤
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│ Input Section │
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├─────────────────────┤
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│ 🟦 AD: Responsive │ ← Ad #1 (Anchor/Banner)
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├─────────────────────┤
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│ Editor Section │
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├─────────────────────┤
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│ 🟦 AD: Responsive │ ← Ad #2 (Between sections)
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├─────────────────────┤
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│ Export Section │
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├─────────────────────┤
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│ Footer │
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└─────────────────────┘
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```
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**Mobile-Specific:**
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- Use **Anchor Ads** (sticky bottom banner)
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- Responsive ads that adapt to screen width
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- Fewer ads to maintain UX
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---
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## Specific Tool Placements
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### **Table Editor**
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```
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Input Section (URL/Paste/Open)
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↓
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🟦 AD: Responsive (320x100 mobile, 728x90 desktop)
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↓
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Table Editor (Main workspace)
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↓
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🟦 AD: Medium Rectangle (300x250) - Right aligned
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↓
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Export Section
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```
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### **Object Editor**
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```
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Input Section
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↓
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🟦 AD: Responsive
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↓
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Visual Editor / Mindmap / Table View
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↓
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🟦 AD: Responsive (before export)
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↓
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Export Results
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```
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### **Invoice Editor**
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```
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Invoice Form
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↓
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🟦 AD: Sidebar (300x250) - Desktop only
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↓
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Preview Section
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↓
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🟦 AD: Responsive (before export)
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↓
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Export Options
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```
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### **Converter/Formatter Tools**
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```
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Input Textarea
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↓
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🟦 AD: Responsive
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↓
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Convert/Format Button
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↓
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Output Textarea
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↓
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🟦 AD: Medium Rectangle (if space allows)
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```
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---
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## Ad Frequency Rules
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### **Maximum Ads Per Page:**
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- **Homepage**: 2-3 ads
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- **Tool Pages**: 2-3 ads (desktop), 1-2 ads (mobile)
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- **Never**: More than 1 ad per viewport height
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### **Minimum Content-to-Ad Ratio:**
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- At least 300px of content between ads
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- Never place ads immediately adjacent
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- Maintain 50% content, 50% white space, minimal ads
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---
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## PRO User Benefits (Ad-Free)
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### **Free Users:**
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- See all ads as described above
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- Full tool functionality
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- Standard experience
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### **PRO Users ($5-10/month):**
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- ✅ **Ad-Free Interface** - No ads anywhere
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- ✅ **Backend Proxy** - CORS bypass for any API
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- ✅ **Saved Work** - Cloud storage for projects
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- ✅ **Shareable Links** - Share work with team
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- ✅ **Advanced Features** - Custom HTTP methods, headers, auth
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- ✅ **Priority Support** - Email support
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- ✅ **Export Templates** - Save and reuse configurations
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---
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## Implementation Plan
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### **Phase 1: Basic AdSense Setup (Week 1)**
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- [ ] Apply for Google AdSense account
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- [ ] Get approval (usually 1-2 weeks)
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- [ ] Create ad units in AdSense dashboard
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- [ ] Get ad unit codes
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### **Phase 2: Homepage Integration (Week 2)**
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- [ ] Create `AdSense` component
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- [ ] Add Leaderboard ad above tool cards
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- [ ] Add Medium Rectangle between sections
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- [ ] Test responsive behavior
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- [ ] Verify ad display and tracking
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### **Phase 3: Tool Pages Integration (Week 3)**
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- [ ] Add sidebar ad component
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- [ ] Add responsive ads between sections
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- [ ] Implement mobile anchor ads
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- [ ] Test on all tools
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- [ ] Optimize placement based on CTR
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### **Phase 4: PRO Feature Integration (Week 4)**
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- [ ] Create PRO user detection system
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- [ ] Hide ads for PRO users
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- [ ] Add "Remove Ads" upgrade prompt
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- [ ] Implement payment system (Stripe)
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- [ ] Test PRO vs FREE experience
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---
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## Technical Implementation
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### **AdSense Component**
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```javascript
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// src/components/AdSense.js
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import React, { useEffect } from 'react';
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import { getCurrentUserTier, USER_TIER } from '../config/features';
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const AdSense = ({
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slot,
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format = 'auto',
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responsive = true,
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style = {}
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}) => {
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const userTier = getCurrentUserTier();
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// Don't show ads for PRO users
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if (userTier === USER_TIER.PRO) {
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return null;
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}
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useEffect(() => {
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try {
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(window.adsbygoogle = window.adsbygoogle || []).push({});
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} catch (e) {
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console.error('AdSense error:', e);
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}
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}, []);
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return (
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<div className="adsense-container my-4">
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<ins
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className="adsbygoogle"
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style={{ display: 'block', ...style }}
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data-ad-client="ca-pub-XXXXXXXXXXXXXXXX" // Your AdSense ID
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data-ad-slot={slot}
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data-ad-format={format}
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data-full-width-responsive={responsive}
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/>
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</div>
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);
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};
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export default AdSense;
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```
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### **Usage Example**
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```javascript
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// In TableEditor.js
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import AdSense from '../components/AdSense';
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// Between sections
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<AdSense
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slot="1234567890"
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format="auto"
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responsive={true}
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/>
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// Sidebar
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<AdSense
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slot="0987654321"
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format="rectangle"
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style={{ width: '300px', height: '250px' }}
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/>
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```
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### **Add Script to index.html**
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```html
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<!-- public/index.html -->
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<head>
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<!-- Google AdSense -->
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<script async src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js?client=ca-pub-XXXXXXXXXXXXXXXX"
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crossorigin="anonymous"></script>
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</head>
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```
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---
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## Revenue Estimation
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### **Traffic Assumptions:**
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- 1,000 daily visitors
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- 3 page views per visitor = 3,000 page views/day
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- 90,000 page views/month
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### **AdSense Metrics:**
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- Average CPM: $2-5 (developer tools niche)
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- Average CTR: 1-2%
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- Average CPC: $0.50-2.00
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### **Monthly Revenue Estimate:**
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**Conservative (Low End):**
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- 90,000 page views × $2 CPM = $180/month
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- Or: 90,000 × 1% CTR × $0.50 CPC = $450/month
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**Optimistic (High End):**
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- 90,000 page views × $5 CPM = $450/month
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- Or: 90,000 × 2% CTR × $2.00 CPC = $3,600/month
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**Realistic Target:** $300-800/month with optimization
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---
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## Best Practices
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### **Do's:**
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✅ Place ads in natural content breaks
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✅ Use responsive ad units
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✅ Test different placements and track CTR
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✅ Maintain good content-to-ad ratio
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✅ Respect user experience
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✅ Offer ad-free PRO option
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### **Don'ts:**
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❌ Place ads in middle of forms or editors
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❌ Use too many ads per page
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❌ Hide ads with CSS (against policy)
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❌ Click own ads (instant ban)
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❌ Encourage clicks ("Click here!")
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❌ Place ads too close together
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---
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## Monitoring & Optimization
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### **Key Metrics to Track:**
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1. **Page RPM** (Revenue per 1000 impressions)
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2. **CTR** (Click-through rate)
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3. **CPC** (Cost per click)
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4. **Viewability** (% of ads actually seen)
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5. **User Engagement** (bounce rate, time on site)
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### **A/B Testing:**
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- Test different ad positions
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- Test ad sizes and formats
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- Monitor which tools generate most revenue
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- Optimize based on data
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### **Monthly Review:**
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- Analyze AdSense reports
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- Identify top-performing placements
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- Remove low-performing ads
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- Test new positions
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---
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## Compliance & Policy
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### **Google AdSense Policies:**
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- No invalid clicks or impressions
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- No prohibited content
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- Proper ad placement (not deceptive)
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- Privacy policy must mention ads
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- Cookie consent for EU users (already implemented)
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### **Privacy Policy Update:**
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```markdown
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## Advertising
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We use Google AdSense to display advertisements on our website.
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Google AdSense uses cookies to serve ads based on your prior visits
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to our website or other websites. You may opt out of personalized
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advertising by visiting Google's Ads Settings.
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Third-party vendors, including Google, use cookies to serve ads
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based on a user's prior visits to our website. Users may opt out
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of Google's use of cookies by visiting the Google advertising
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opt-out page.
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```
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---
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## Summary
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### **Immediate Actions:**
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1. ✅ Hide Advanced Options (Done)
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2. 📝 Apply for Google AdSense
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3. 📝 Create AdSense component
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4. 📝 Implement homepage ads first
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5. 📝 Test and optimize
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### **Future Enhancements:**
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- PRO subscription system
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- Backend proxy for CORS
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- Saved work and templates
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- Team collaboration features
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- Analytics dashboard
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**Goal:** Generate $500-1000/month from ads while maintaining excellent UX, then offer PRO tier for ad-free experience + premium features.
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